Athlete’s Thread, powered by Greek House & College Thread, has officially announced the plans to partner with Appalachian State University on their University NIL Athlete Merch. This partnership will give all student athletes at App State the opportunity to create merchandise with Athlete’s Thread. You read that right, every single athlete.


Appalachian State University Launch
In the upcoming weeks, we are planning on launching with over 142 athletes, within 3 different sports at Appalachian State University. The sports that will be included in our first launch are: Football, Women's Tennis, and Women's Track and Field. Our goal is to launch with every sport and student athlete at App State. Every athlete who signs up to work with The BrandR Group, can sign up to work with Athlete’s Thread.

We are excited for the opportunity to work with the Appalachian State University Athletics Department and to continue to work together with the licensing department at App State. Our custom merchandise offered for the student athletes at App State will embody the university brand, but also the athletics culture at the Appalachian State University.

How Athlete’s Can Sign Up With Athlete’s Thread
More than a name, more than a number. Our mission is to provide more than just the star player merch. We want every athlete to opt into our program to have a full merch store and experience just like any other player. Athlete’s Thread currently works with 15+ Universities with their NIL merch at the time of writing this, and will continue to expand at various Universities and product offerings to expand on all NIL opportunities as the space grows. If you are currently a student athlete and want the opportunity to work with us, please fill out 
this form here for more information!


About Athlete’s Thread
Athlete’s Thread may be a new brand, but the people behind Athlete’s Thread are not new to the licensed custom apparel industry. Athlete’s Thread is within the Threadly Brand family, which encompasses 
Greek HouseCollege ThreadThreadly, and Athlete’s Thread. Threadly has been a company in the licensing apparel industry since 2013, and Athlete’s Thread is the newest addition to the family, focusing on NIL merchandise for every athlete.

Shop Appalachian State University Athlete's Thread collection today: https://athletesthread.com/collections/appalachian-state-university

December 29, 2022 — Colleen Lennon

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